Like for Internet 10 years ago we are seeing today a new wave or entrepreneurs, but this time it a bit different from internet gold rush, in 2000s almost anyone with a good idea and the right domain name was able to make money quick and let say "dirty" (I'm not saying that there was no innovations but it was more likely a contest of business models and how to sell a website several millions...)

In App phones case it is more likely a Developers field, it require to constantly be aware of new improvement (in each mobile phone platform) and also to found new applications ideas and the combinations of both is not at every developer's hand.

When you look more closely at "who" is making phone applications you will find some "super-heroes" that were smart enough to be the first to release a good app or to find the best way to use the OS and smartphone capabilities, but how many are they?

Most of Application Markets (App Store, Android Market, Windows Market place, etc...) contain between 1000 and almost 100,000 developers but how many are individual code geeks in their garage? how many are software companies or marketing groups? how much became millionaires? 

when talking to people around me they are under the impression that most of those developers who published an app on iPhone's App Store are millionaires now or at least can quit their current jobs but its not true, most of developers feel anxious and frustrated to not have any way to go out of this "rat race" in application markets that contains thousands of other applications.

The main issue with mobile phone apps is to be a shinning star in the middle of the galaxy, nowadays there is no way to market your application, all are set at the same level, a "fart soundboard" application will have almost as many chance to be found as a great A.R. application. 

I still think that the chance for success may indeed exist but why should it be different from selling PC softwares, singing or speculating financially?

My Advise to developers who really think that their applications worth millions

• Be sponsored by an operator or a smartphone manufacturer so you'll get a chance to appear in one of these famous ads on TV :)
• My second tip is to send your app to tech blogs for a review (do not underestimate their influencer role)
• My third tip is to make a webpage for each application you create so you can use your own words to promote it (who can promote its baby better than you?)
• My final tip would be to reference you app on as many online directories than possible (there are few famous web directories for each mobile applications market)

That being said, if you think it worth millions then it worth millions, you just need to convince other people of that ;)

Good luck and may the force be with you.

Post your comment

Submit