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business in Business Channel,
Written by: Miguel Esquirol on Feb 22 2012, 4:36pm

Microsoft's Googlighting video

Microsoft just launched a new video that bashes directly against Google's Office Suite. The video is a late (oh so late) reference of a 90s TV show, with smooth music and bright ties. The add is clearly directed to companies managers saying that Google’s productivity suite is something like joke without a serious business support.

Microsoft wrote on its Why Microsoft site. “When your business needs help, Google Apps support falls short of delivering the kind and level of support you demand.”

It's true that Microsoft suit is much more powerful than the Google one, but the latter is gaining market, and that apparently is scaring Microsoft a little bit.

Many people are laughing at (not with) the Video. What do you think about it?

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Miguel Esquirol

Montreal, Quebec, CA

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